Resourceful, goal-oriented marketing specialist with 8+ years across business
development, content marketing, and sales — and a founder who has done it with
his own money on the line. History of leveraging multi-channel customer funneling,
high-ranking content, and relationship-building to expand sales and retention in
key segments. I design websites the way I run businesses: measured, branded,
and built to produce.
Experience
Co-Owner & Founder
Miltown Eats LLC — Milwaukee, WI
2022 — PRESENT
Co-founded a locally sourced meal-kit company making local food more accessible and affordable, with dietary-restriction options that bring families back to the table.
Grew revenue from zero to 400+ weekly orders within the first year through targeted, multi-channel brand-awareness campaigns.
Recruit, manage, and retain a team of 15 — scheduling, training, and weekly inventory and purchasing operations.
Designed and launched a customer loyalty rewards program that measurably improved retention year-over-year.
Built a local marketplace feature integrating products from multiple area businesses, expanding the value proposition and increasing repeat-purchase rate.
Directed all marketing and branding from inception — identity, web, and campaigns driving consistent customer growth.
400+ WEEKLY ORDERSTEAM OF 15YOY RETENTION ↑
Content Creator & Sales Associate
TriTech eMarket Ventures
2020 — 2023
Managed content for large online resellers — product data accuracy, new releases, weekly blogs, monthly email newsletters, and YouTube video production.
Expanded market reach with niche skyscraper content and an SEO framework that earned organically featured YouTube videos on high-target search phrases.
Delivered 138 viable sales leads and consultative sales conversations generating over $500,000 in sales in 2021.
Improved customer retention with advanced relationship strategies, building long-lasting B2B and B2C accounts.
Reviewed eCommerce trends to drive web-design changes, lead generation, and pricing strategy.
$500K SALES — 2021138 QUALIFIED LEADS
Business Development Specialist & Head of Marketing Operations
SydeTasker
2017 — 2020
Rebranded Sydework to SydeTasker, building recognition through ads while managing production, testing, deployment, and measurement of all campaigns — improving ROI through a test-and-learn approach.
Launched a dual-sided loyalty program for contractors and posters, increased job posters by 50% in six weeks and improved contractor morale.
Researched customer motivation through post-job surveys and calls — a relentless pursuit of knowing customers better than anyone.
Translated customer feedback into executive and dev-team presentations that fixed bottlenecks in the customer journey.
+50% POSTERS IN 6 WKSFULL REBRAND
Freelance Content Marketer & Web Designer
Adobe Creative Suite · WordPress · WooCommerce
2012 — PRESENT
Built custom WordPress eCommerce sites with tailored product pages — including butrynbuilders.com, cz-plumbing.com, and ipphone-warehouse.com.
Designed app promo videos and branded content to grow client brand awareness.
Resolved productivity bottlenecks through streamlined workflows with developers and app users to improve customer interface.
Digital Asset Management (DAM) — organized, brand-consistent asset systems across web and mobile.
Student Manager
University of Wisconsin–Milwaukee
09/2018 — 03/2020
Managed a team of 25 student workers, holding tight A+ sanitary standards nightly while building morning prep lists.
Hired and trained new employees, assigning roles based on strength and composure.
Campus Ambassador & Solutions Center Specialist
University of Wisconsin–Waukesha
01/2017 — 09/2018
First point of answers for new and returning students; led campus tours for prospective students.
Storyboarded, shot, and edited the New Student Welcome Video for orientation.